Expert-services micro-firm

Renew and grow recurring revenue

27 primitives in this stage — 25 skills · 2 agents. Concept-stage catalogue, kept vendor-agnostic.

Agent

Watch for approaching renewal windows and fire reminders

A renewal slipped because no one noticed the date — this runs so that never happens again.

Agent

Surface sector-relevant items for live accounts

I want to be the advisor who notices things — but I can't watch every source for every client. This does the watching so I show up at the right moment.

Skill

Draft the value-framed renewal outreach

I never know how to start the renewal conversation without it feeling like a nudge for money — this gives me language that leads with what they got.

Skill

Frame the renewal fee, scope, and cadence

I always agonise over whether to hold the price or adjust it — this forces me to reason through it once and document the rationale cleanly.

Skill

Confirm scope and parameter changes for this cycle

I kept re-running the prior-period scope without checking what had changed — clients notice, and they resent paying for stale analysis.

Skill

Apply the scoring rubrics to this period's data

The methodology is the product — this is where the value is actually produced, not just packaged.

Skill

QA the output against the template and prior period

Sending a deliverable where a section was blank or a number moved without explanation is how you lose the renewal you just secured.

Skill

Build the findings-and-changes narrative for this period

Clients don't read the full report — they want someone to tell them what moved and what it means in five minutes.

Skill

Capture review feedback and confirm cycle closeout

Things said in the review debrief disappear unless someone writes them down in the moment — this makes capture a step, not an afterthought.

Skill

Surface unmet needs from delivery artefacts

The upsell was sitting in the delivery notes the whole time — I just didn't have a step that looked for it.

Skill

Judge gap reality and timing readiness

Raising the wrong line at the wrong moment costs more goodwill than staying quiet — this is the step where I think before I speak.

Skill

Frame the adjacent line to a known problem

I know the service is right for them — I just don't know how to make the connection feel obvious to them rather than obvious to me.

Skill

Handle questions and read appetite

I can pitch the line, but I can never tell if the hesitation means not now or not ever — this helps me read the room and ask the right closing question.

Skill

Scope the deliverable and timeline

Interest is not a sale — the moment I can describe exactly what they'll get, the conversation shifts from exploratory to real.

Skill

Quote price and handle negotiation

Discounting on the spot because I didn't have a rationale ready costs me more than the negotiation was worth — this forces me to think it through before the call.

Skill

Identify the new internal buyer

The CFO loved the work but the CHRO runs the same process in another division — I just needed to know who to ask and how to frame the parallel.

Skill

Engineer a warm intro from the sponsor

A cold approach to a peer of my existing contact never lands — this helps me make the ask in a way that's easy for the sponsor to forward.

Skill

Make the case to the new unit and close

The proof exists — I just need it translated from what the first team cared about to what this team cares about.

Skill

Draft the mid-point check-in outreach

I always mean to check in between deliverables but end up writing something generic — this gives me language that sounds like me and lands as personal.

Skill

Interpret the satisfaction signal and decide follow-up

The client said 'yes it was useful' but something felt flat — this step helps me decide whether that's nothing or whether I need to dig.

Skill

Compose a value-first outreach to one account

Forwarding a link with 'thought you'd find this interesting' is lazy — this gives me a message that makes the connection explicit without feeling like I'm selling.

Skill

Assess referral readiness and timing

Asking too early after a rough patch torched a relationship I'd built for two years — this step exists so I never make that mistake again.

Skill

Draft the referral ask and intro language

Clients want to refer me but they don't know what to say — this gives them the intro copy so the ask becomes a one-click forward.

Skill

Qualify a received introduction

Not every referral is a good referral — I needed a way to say 'not right now' to an introduction without offending either party.

Skill

Prepare the outcome-debrief conversation guide

I kept walking into the debrief without a clear plan and getting vague answers — this gives me questions that pull out the specific story, not the polite version.

Skill

Draft the case study or testimonial copy

The story was there in the notes but I couldn't see it — this shapes the raw material into something I'd actually put in front of a prospect.

Skill

Summarise a touch into a structured log entry

I remember the conversation but I never write it up, and two months later I'm reconstructing it from memory — this makes capturing it as fast as the call itself.