Assess channel mix against effort and growth data
Packaged know-how that tells an agent how to do a job well.
You might say…
“Six months in and I'm not sure my channel mix still makes sense — I want to see what the numbers actually justify before I change anything.”
What it does
Surfaces which channels are producing relative to effort and recommends double-down, pivot, add, or retire decisions grounded in growth metrics and time data.
Trigger: Use in periodic strategy reviews (quarterly or when growth stalls) to ground reassessment in evidence rather than impression.
I/O: Per-channel growth metrics + audience feedback + time cost → ranked effort-to-return assessment with concrete channel decisions
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