Draft the outcome message to the prospect
Drafts the external communication to the prospect following the go/no-go decision — a genuine interest signal and next step if pursuing, or a graceful decline with honest rationale and referral if not.
In / outInternal decision memo + prospect context → prospect-facing outcome message (pursue signal + next step, or decline + referral)
You might say…
“How you decline is as important as how you win — a graceful no with a referral is often how the best referrals come back.”
What it does
Given the decision, draft the external communication — a genuine-interest signal that hands to engagement shaping, or a graceful decline with honest reason and a referral where possible. Used after the internal call when an outward response is warranted.
Trigger: Use after the internal decision is made and an outward response to the prospect is required, to draft the message that reflects the decision gracefully.
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The primitives are the commodity part. The fastest next step is a conversation about composing them into something that works for you.
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