Monitor the site for drifted or out-of-date claims
Decides which actions to take, in what order, toward a goal.
You might say…
“Six months after a refresh the site had already drifted — this surfaces the decay before it becomes embarrassing.”
What it does
Periodically checks live site content against the canonical narrative, service lines, and credentials sources, flagging pages that have drifted out of date.
Trigger: Use as a standing background process between planned refreshes to catch drift as it accumulates.
I/O: Live site content + canonical narrative and credentials → list of drifted pages with specific out-of-date claims
Autonomy: Informs — surfaces information, takes no action.
Recognise the problem?
The primitives are the commodity part. The fastest next step is a conversation about composing them into something that works for you.
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