Extract derivative assets from a piece
Takes one published piece and produces the derivative set — social snippets, executive summary, talk outline, or client leave-behind — each adapted to its format while preserving the core argument.
In / outPublished piece → set of derivative assets (social snippets, summary, talk outline, leave-behind)
You might say…
“I wrote a great article that three people saw — this makes it reach ten audiences instead of one.”
What it does
Takes one published piece and produces the derivative set — social snippets, an executive summary, a talk/webinar outline, or a client leave-behind — each adapted to its format and audience while preserving the core argument. Used in one sitting off an existing piece to extend its reach.
Trigger: Use in one sitting off any published piece to extend its reach into new formats and audiences.
Recognise the problem?
The primitives are the commodity part. The fastest next step is a conversation about composing them into something that works for you.
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