Reason a defensible fee anchor for this engagement
Reasons out a specific fee figure and payment structure to anchor first, with the value justification ready, given the client's context, role shape, comparable engagements, and the advisor's rate floor.
In / outClient context, role shape, rate floor, comparables → specific fee anchor with payment structure and value justification
You might say…
“I don't name a range. I name a number I can defend — and then I'm quiet.”
What it does
Given the client's context, the role shape, comparable engagements, and the advisor's rate floor, reasons out a specific day-rate / retainer figure and payment structure to anchor first — with the value justification ready. Used at the moment pricing enters the conversation, when the advisor needs a number they can state with conviction.
Trigger: Use at the moment pricing enters the conversation and you need a number you can state with conviction, not a bracket you're hoping they'll land in the middle of.
Recognise the problem?
The primitives are the commodity part. The fastest next step is a conversation about composing them into something that works for you.
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