Skill

Tailor examples and stories to the client's industry

Packaged know-how that tells an agent how to do a job well.

You might say…

My talk still feels like it could be for anyone — I need it to feel like it was built for this room.

What it does

Rewrites generic examples, openers, and closing asks into client- and industry-specific versions guided by the audience brief.

Trigger: Use during the customisation editing session, once the audience brief is locked.

I/O: Audience brief + existing talk examples/stories → rewritten, client-specific versions ready to drop into the deck

Recognise the problem?

The primitives are the commodity part. The fastest next step is a conversation about composing them into something that works for you.

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