Interpret deliverability metrics and recommend actions
Packaged know-how that tells an agent how to do a job well.
You might say…
“My open rate dropped from 35% to 20% over six months and I don't know if it's the algorithm, my subject lines, or a deliverability problem.”
What it does
Reviews open rate, spam-complaint rate, and bounce rate against healthy benchmarks, diagnoses likely root causes — sender reputation, list rot, content triggers — and recommends concrete remediation.
Trigger: Use during the periodic deliverability audit, taking hygiene-scan output and platform metrics together as input.
I/O: Deliverability metrics (open, bounce, complaint rates) + hygiene-scan output + benchmark comparisons → root-cause diagnosis + prioritised remediation recommendations
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