Skill

Spot a genuine hook for a client

Packaged know-how that tells an agent how to do a job well.

You might say…

I have something worth sending — I just don't know if it's actually relevant to them or if I'm reaching.

What it does

Scans a market development or observation against a specific client's known priorities to judge whether there is a genuine, non-generic reason to reach out.

Trigger: Use when you have a market development, article, or observation and want to decide whether it warrants a personalised client touchpoint.

I/O: Market/observation signal + client context → go/no-go judgement with named angle or 'not yet'

Recognise the problem?

The primitives are the commodity part. The fastest next step is a conversation about composing them into something that works for you.

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