Design the gathering's premise and provocation
Defines the shared problem or role the gathering is built around, the format and size, and the provocation or agenda that positions the advisor as the convener with a point of view.
In / outAdvisor's focus area + target guest profile → gathering premise, format, size, and opening provocation
You might say…
“Hosting a dinner without a clear premise is just an expense — the premise is what makes the room feel like your room.”
What it does
Defines the shared problem or role the gathering is built around, the format and size, and the provocation or agenda that positions you as the convener with a point of view. Used at the outset of deciding to host a dinner, breakfast, or roundtable.
Trigger: Use at the outset of deciding to host a gathering, before any invitations go out or logistics are fixed.
Recognise the problem?
The primitives are the commodity part. The fastest next step is a conversation about composing them into something that works for you.
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